According to a terse press release on SPAWN.COM, Todd McFarlane Companies is launching a new website covering various kinds of crap:

It’s been obvious for years: Todd McFarlane has his finger on the pulse of pop culture. And we here at the McFarlane Companies are on a constant search for what makes things tick inside the collective psyche of all things entertainment. The natural next step in the evolution of the McFarlane Companies is here, and we’re calling it CultureBoom.com.

Set to go live August 1, Todd McFarlane’s new pop culture megasite is set to become the one-stop shop of choice for everything entertainment. If it’s going on and people are talking about it, you will find it on CultureBoom.com.

The site goes live tomorrow. They’d better have RSS.
[Link via Blog@Newsarama]